New VIP Player Program Debuts at Hollywood Poker

3 March 2006

(Press Release) Hollywood Poker (http://www.hollywoodpoker.com), where the stars come to play, is proud to roll out the red carpet to its members with the introduction of ClubHOLLYWOODPoker. ClubHOLLYWOODPoker is a special rewards program that provides rich and diverse rewards for player loyalty. Membership in this elite group means VIP status all the way, including entry into exclusive tournaments, access to special promotions and other unprecedented bonuses.

Hollywood Poker Professional Vince Van Patten comments, "Hollywood Poker has always strived to bring its players the very best in online poker games, tournaments and promotions. With ClubHOLLYWOODPoker, we're bringing a fantastic new system of player rewards to the site you already know and love. Let's face it, winning something for nothing always feels a little bit sweeter."

Hollywood Poker has spent several months with affinity program experts and conducted qualitative research to develop the program in the hopes of extending its lead in bringing innovation to the industry. The program has launched its first phase with freerolls, and tournament tickets for the site's players based on a tiered system. Over the next few months, the program will expand to include branded Hollywood Poker gear, additional exclusive tournaments, trips, cars and consumer electronics, such as iPods, plasma television's and computers. In addition, the program will include achievement rewards recognizing those players that play on the site month after month. Unlike many programs, ClubHOLLYWOODPoker will allow long term players the ability to use their points accumulated prior to the launch of the program.

Hollywood Poker continues to separate itself from other sites with their distinct bonus sign-up offers. Hollywood Poker is the only site that offers the Celebrity Tournament Package, which provides a complimentary ticket to one of two star-studded online events, the Michael Woods Celebrity Invitational or the Hollywood Poker Celebrity Classic and a complimentary ticket to a Red Carpet Tournament reserved for new members. Additional sign-up bonus packages include a 100% up to $50 bonus, 100% up to $75 bonus, 100% up to $100 bonus, and for the experienced player a 500% up to $1,000 bonus.

Three weekly celebrity tournaments also provide members a unique shuffle to the typical online poker experience. The tournaments are Celebrity Poker Night, featuring a different celebrity host every Tuesday, the Michael Woods Celebrity Invitational on Thursdays and the Hollywood Poker Celebrity Classic every Sunday.

The Hollywood Poker Celebrity Classic now features a monthly leaderboard program. The top five finishers from the combined four tournaments in the month will move on to Hollywood Poker's new monthly celebrity virtual home game hosted this month by "The West Wing's" Josh Malina where players will compete for a share of the $1,000 prize pool. The Celebrity Online Home Game made its debut Saturday, February 4th with an impressive cast featuring: Stephen Collins ("7th Heaven"), Nicholas Gonzalez (Anacondas 2), Kevin Pollak (The Whole Ten Yards), and Kelli Williams ("The Practice"). The next installment of The Celebrity Online Home Game will take place Saturday, March 4th at 11:00 p.m. PST and will include Donnie Wahlberg (Annapolis), Mimi Rogers (The Door in the Floor) and Nicole Sullivan ("King of Queens").

Many celebrities are clamoring to be a part of Hollywood Poker. Celebrities that have played in recent events include James Woods, Vince Van Patten ("World Poker Tour"), Jason Alexander ("Seinfeld"), Dennis Quaid (Yours, Mine and Ours), Mena Suvari (American Beauty), Lenny Dykstra (NY Mets), Jon Favreau (Elf), Joshua Malina ("West Wing"), Mimi Rogers (The Door in the Floor), Kevin Nealon ("Weeds"), Anthony Anderson (Hustle and Flow), Camryn Manheim ("The Practice"), Dule Hill ("West Wing"), Willie Garson ("Sex in the City"), Jeremy Sisto ("Six Feet Under"), Stephen Collins ("7th Heaven"), Seth Meyers ("Saturday Night Live"), Larry Bowa (Major League Baseball Player and Manager), Meat Loaf (Fight Club) and many others.

About Hollywood Poker

Hollywood Poker (http://www.hollywoodpoker.com) is where the "Stars come to Play!" Our mission is to provide players with world-class, secure online poker entertainment with access to exclusive celebrity games. Hollywood Poker delivers the most technologically advanced online poker games, regular tournaments with huge prize pools, the industry's most professional and responsive player support team and vibrant and exciting game rooms and community message boards. At Hollywood Poker every player gets the star treatment. A membership to this exclusive club includes access to host your own online celebrity charity tournament, two weekly celebrity events, and a chance to win a free spot in the World Series of Poker.

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